Tag Archives: reactions

Answering your Questions from the Edelivery Expo 2015

On the 25th and 26th of March, we were on location at the eDelivery Expo in Birmingham, showcasing our services and products, as well as answering questions from new and existing customers.

Business owners and other exhibition attendees wanted to know what we do that makes our service so expert and specialised, as well as how we can create packaging solutions for different sizes and types of businesses.

Rajapack at eDelivery Expo 2015

We’ve compiled a selection of our answers to our most frequently asked questions from the eDelivery Expo 2015:

Where do Rajapack sit in the packaging market?

As part of the Raja Group we are the no. 1 Packaging Supplier across Europe. We pride ourselves on delivering a high level of service and a quality product to ensure our customers come back to us time and time again.

What makes Rajapack unique vs our competitors?

  • We have the largest range of packaging items in stock and available for next day delivery
  • Next day delivery is available on orders placed before 4.30pm
  • We offer specific packaging advice and support across our entire range from our UK-based sales team.
  • We guarantee consistent product quality across the range, meaning customers can be 100% confident in their purchases every time they order.
  • Long term contracts are available for customers ordering large volumes of products, protecting them from ever changing fluctuations in raw material prices.
  • We run a user friendly website that includes intelligent tools such as Box Selector and Rajaprint to help customers make the right decision.
  • Dedicated account managers make packaging purchases easy and efficient for large volume customers.

What packaging solutions do Rajapack offer for specific requirements?

At Rajapack we understand that our customers have specific needs that may require more bespoke solutions. Despite having 3,500 products in our offering, we realise some customers want us to source products that are not currently in our range or they want their packaging to be personalised with their logo. Our team of packaging specialists work tirelessly to offer a range of bespoke solutions, such as our custom-packaging tape system, Rajaprint, and go the extra mile to meet the demands of our customer base.

What ways can Rajapack offer to increase customers brand recognition?

We have a range of products that can be customised with our customer’s branding and logo to allow their products to stand out from the crowd. An example of this is Rajaprint, one of the more recent additions to the Rajapack website.

What machines do Rajapack offer?

When it comes to protection packaging, we have a range of machines that suit almost all of our customer’s needs. We have paper, air and foam packaging machines. These machines are designed to save you time and money over traditional protective packaging options.

Can Rajapack visit the customer’s site to do a packaging audit?

Our packaging specialists show off their expertise best, when they talk directly over the phone or visit their customers in person. By finding out the specific packaging needs of their customers, our team can work closely with you to audit your requirements and find the right solution for your business.

What bespoke products can Rajapack source?

We offer a range of bespoke packaging products that can be sourced specifically for your company. We can customise cardboard and postal boxes, packaging tape, labels, and a range of bags such as gift, plastic and canvas.

These questions reinforce the trends that we are seeing in the packaging market this year, with personalisation and unique branding being at the forefront of our customer’s requirements. Many customers are looking to create tailored and personalised packaging solutions for their products, allowing them to be easily recognised and remembered.

For highlights of the eDelivery Expo 2015, head to www.edeliveryexpo.com.

Raja Group buys Distance Selling Company Morplan

The Raja Group are very happy to announce the purchase of the distance selling company, Morplan.

Morplan and Rajapack Logos

 Morplan is a major player in the distance selling of retail supplies and equipment for various sectors, including clothing, office supplies and retail equipment. They employ a staff of 120, offer a 500-page catalogue with over 5,000 products and have stores in three of Britain’s major cities (London, Glasgow and Bristol).  Morplan have a sales turnover of close to 25 million euros with an operating profit of 10%.

The Raja Group president, Danielle Kapel-Marcovici said of the acquisition;

“Morplan is a great fit in terms of our existing knowledge and expertise in the market place.  I am delighted to announce this 9th acquisition; it reinforces our position in the European business to business market and also complements our organic growth.”

The purchase of Morplan will allow the Raja Group to double its volume of business and improve its knowledge and skill base in the UK market in terms of products and customers. It will also facilitate rapid growth in sales for both companies.

Raja Group Building

This is yet another exciting development; the news of this takeover comes only a matter of weeks since we launched our innovative new online custom packaging-tape system, Rajaprint

Packaging Innovations 2015 Wrap Up

Last month saw the return of the Packaging Innovations Expo and once again, Rajapack were there to not only show off some of our great products, but also have a look at what others in the industry have been getting up to.

We sent along Matt and Jules, members of our fantastic internal sales and marketing teams, to report back to us on what was causing a stir at the expo in 2015.

Packaging Innovations 2015

Q. Which particular companies displayed products that really interested you? What were the products?

M. The one product which stood out for me was a super cool 3D printer from a company called ‘Laser Lines’; the whole area of 3D printing is just mind-blowing!

J. I thought there were a few interesting products from several different companies. I really liked the inflatable packaging that ‘Airpack’ were exhibiting and I also thought ‘Your Gift Basket’s’ range of gifting fillers were eye-catching and simple to assemble. ‘CS Labels’ had an incredible array of all types of labelling from embossed to metallic to holographic, in all sizes and colours.

Q. What were the main trends and themes that came out of the expo?

M- Customers are seeing the advantages of paper over air-fill machines and both are becoming popular replacements to loose-fill chips and bubble wrap. Customers also seem to be putting a higher value on efficiency over price and are starting to favour integrated packaging machines.

J. Cost-effectiveness and the need for strong, protective packaging were recurrent themes through the entire Expo. In terms of the types of products most on display, these appeared to be food packaging such as moulding and polypropylene and health and beauty items.

Q. Which products did you display and how were they received?

M. We displayed a selection from our 3500 line product range alongside 3 packaging machines. Our products were really well received, with customers especially interested in personalising their packaging with custom print or sizing. We showcased our new online tool RAJAprint which allows customers to design their own packaging tape online. The Ranpak FillPakTT Cutter, a paper void fill machine, had a lot of interest shown in it due to its efficiency and cost saving properties (as opposed to high volume solutions such as loose fill and bubble wrap). The Opus Mini Bio machine remains one of our most popular systems. Customers like the fact that it is affordable to be bought outright (not on a contract), as well as its speed and efficiency.

J. I agree with Matt. In terms of what we had on display, we also had shelves of customised products and gift lines which were a big draw, a shelving unit with all our core lines and our base packing station.

Q. Do you have any final conclusions that you have drawn from the Expo about the way the industry might be moving over the next 12 months?

M. Customers require more than just a low price from their packaging suppliers. They’re now looking for the whole package: a wide product offering, quick delivery, personalised support both over the phone and in the field, a deep knowledge of the market and ways that we can increase overall efficiency rather than just lowering current product cost.

Customers are looking at custom made or printed solutions as the norm these days and the number of customers going for bespoke solutions will only increase in the months to come.

Rajapack will also be displaying the eDelivery Expo in Birmingham on the 25th and 26th March. Click here for more information.

The Luxury Packaging Awards – Our Reaction

The Luxury Packaging Awards are a brand new annual event that celebrates the best and brightest in luxury product packaging design. This year’s inaugural event took place at the wonderful Underglobe on London’s Bankside, with a shortlist of hopefuls that included companies as Stölzle Oberglas, Allied Glass and many more.

Image of Black Bottle by Allied Glass

Black Bottle Whisky by Allied Glass

Rogue by Rihanna

Rogue by Rihanna by Glass Stölzle Oberglas

The awards are organised by Packaging News, and run in conjunction with the annual easyFairs’ Luxury Packaging exhibition and conference. The awards aim to showcase the most inventive and original designs from around the world in a range of categories from food and drink to cosmetics, perfumes, bags and tobacco products.

The nominees are judged by a panel of industry experts on several different criteria, including:

  • Quality and innovation in graphics, decoration, shape and structure.
  • Functionality.
  • Shelf stand-out.
  • How the pack adds value to the brand.
  • Luxury feel.

The winners were announced on September 29th in front of a special V.I.P crowd; here are our reactions to the winners, from Rajapack’s Senior Buyer Kezia Gray and Purchasing Manager Hector Au

  • Drinks Primary PackTanqueray No Ten by Allied Glass

Tanqueray Glass

Kezia really liked this new take on the Tanqueray bottle. It was reminiscent of the Art Deco period with its classical, yet contemporary styling. Kezia felt it was definitely an improvement on the current bottle and it looks an expensive, premium product.

  • Drinks Secondary PackGlengoyne 25-year-old Highland Single Scotch Whisky by PPS

Image of Glengoyne Whiskey

Hector regarded the design as very old fashioned and doesn’t think this is pushing the boundaries much in terms of the ‘Whisky bottle in a box’ theme.  The design evokes ideas of a late 19th and early 20th century heritage.

  • Perfume PackTresor Repack by Stolzle Oberglas

Tresor Repack by Stolzle Oberglas

Kezia thought the design was very old fashioned for the perfume market. She wasn’t sure what demographic the product was targeted to. For her it wasn’t enough of an inspiring design to warrant being on the winner’s list. 

  • Cosmetics & Personal Care PackGENEU Airlift Pump System by Toly Products UK

GENEU Airlift Pump System by Toly Products UK

Both Hector and Kezia found it difficult to understand what this product could offer you from the packaging alone. For Hector it reminded him of a late 90s Armani perfume or after shave dispenser.

  • Jewellery & Accessories PackNew Accurist Watch Box by Hunter Premium Packaging

New Accurist Watch Box by Hunter Premium Packaging

Hector thought that the packaging gave the product a more upmarket feel. However, he thinks that Accurist need to do more with the overall brand, to change perceptions of this brand. But nonetheless a valiant effort.

  • Luxury Food PackAloha Gelato Box by Pringraf

Aloha Gelato Box by Pringraf

This evokes memories of American style take away Chinese food packaging. But one thing was on Hector and Kezia’s minds in terms of how the frozen ice cream filled fruits were insulated within the packaging. Was there a polystyrene inner layer that we could see from the photos?

  • Luxury Tobacco Pack – Dunhill Special Reserve Limited Edition Global Travel Retail Pack by Webb DeVlam

Dunhill Special Reserve Limited Edition Global Travel Retail Pack by Webb DeVlam

Both Kezia and Hector felt that there was more packaging than there was actual product. But they agreed it had a very upmarket look. Wouldn’t look out of place in a Gentleman’s club or an old fashioned smoking room.

  • Luxury Shopping BagRose Demi Sec La Montina by Gruppo Cordenons

Rose Demi Sec La Montina by Gruppo Cordenons

Kezia liked the bag for its very contemporary look – she regarded it as a modern, Mediterranean take on a typical upright bottle packaging concept. Perfect for hot, summery weather.

  • Special EditionBombay Sapphire Laverstoke Mill Distillery Limited Edition by Webb deVlam

Bombay Sapphire Laverstoke Mill Distillery Limited Edition by Webb deVlam

Not a massive departure from the iconic Bombay Sapphire standard bottle, it is more of an evolution says Hector. It is more see through and less opaque than the standard bottle and similar to the approach Cristal have followed with their champagne bottles.

  • Innovation of the YearAbsolut Originality by Ardagh Group

Absolut Originality by Ardagh Group

Both Hector and Kezia preferred the standard bottle design with its italic script on the label rather than the blue vein design that runs through the glass. The shape of the bottle hasn’t really changed that much, it’s really only the label that looks different.  But they both thought it was less exclusive looking than the standard bottle design.

  • Best in Show – Aloha Gelato Box by Pringraf

Aloha Gelato Box by Pringraf

Both Hector and Kezia would have opted for other designs that were up for this award rather than the Gelato box. For Kezia it was the luxury shopping bag for the Rosé wine and for Hector the Tanqueray bottle was more to his liking.